In 2020, during an international business trip and reflecting on our family's deep roots in date farming, we decided to visit a few stores to check out their offerings. To our surprise, we found the packaging unattractive and the quality far below what we were used to having at home.

As the new generation of our family, we decided to revitalize an important part of our heritage and childhood memories. We began our research, faced numerous challenges, and worked to resolve them one by one. Finally, we developed a plan!

With a network of our own gardens, farms, and friends who now make up our supplier network, we established a well-equipped production line. Initially, our focus was on supplying various types of dates, ensuring they were sanitized and simply packaged. Gradually, with the trust and support of our customers, we invested in and developed a wider range of products, including chocolate-covered dates, better packaging, and higher quality services. This diversity has continued to grow to this day.

At the heart of our philosophy lies sustainable agriculture and environmental protection. We strive for farming methods that not only enhance the quality of our products but also help preserve natural resources and reduce environmental impacts. Our farms use modern and sustainable techniques to ensure that our dates are not only good for you but also for the planet.

Today, we proudly serve a large number of customers with a diverse product range. We supply dates in bulk for food service and retail, always aiming to meet the highest standards of quality. Our dates are sourced from the Middle East, ensuring authentic taste and superior quality. We are constantly seeking new knowledge to improve the quality of our team and products. We are delighted to be part of each other's story.